EchoWear

EchoWear

EchoWear is a fashion-forward ecommerce brand specializing in sustainable wearable technology. They needed a strong brand identity that reflected innovation, sustainability, and style. The challenge was to create a branding system that resonates with eco-conscious consumers while maintaining a sleek, modern appeal.

The branding solution focused on a minimal yet bold aesthetic, with a distinctive logo, refined typography, and an earthy color palette. Marketing assets, including packaging and digital visuals, reinforced EchoWear’s mission of sustainability and innovation. The result is a brand that stands out in the competitive fashion-tech market while building trust with its audience.

EchoWear is a fashion-forward ecommerce brand specializing in sustainable wearable technology. They needed a strong brand identity that reflected innovation, sustainability, and style. The challenge was to create a branding system that resonates with eco-conscious consumers while maintaining a sleek, modern appeal.

The branding solution focused on a minimal yet bold aesthetic, with a distinctive logo, refined typography, and an earthy color palette. Marketing assets, including packaging and digital visuals, reinforced EchoWear’s mission of sustainability and innovation. The result is a brand that stands out in the competitive fashion-tech market while building trust with its audience.

Overview

Categories

E-commerce

Branding

Date

Nov 5, 2024

Client

Echo Apparel

EchoWear

EchoWear is a fashion-forward ecommerce brand specializing in sustainable wearable technology. They needed a strong brand identity that reflected innovation, sustainability, and style. The challenge was to create a branding system that resonates with eco-conscious consumers while maintaining a sleek, modern appeal.

The branding solution focused on a minimal yet bold aesthetic, with a distinctive logo, refined typography, and an earthy color palette. Marketing assets, including packaging and digital visuals, reinforced EchoWear’s mission of sustainability and innovation. The result is a brand that stands out in the competitive fashion-tech market while building trust with its audience.

Overview

Categories

E-commerce

Branding

Date

Nov 5, 2024

Client

Echo Apparel

EchoWear

EchoWear is a fashion-forward ecommerce brand specializing in sustainable wearable technology. They needed a strong brand identity that reflected innovation, sustainability, and style. The challenge was to create a branding system that resonates with eco-conscious consumers while maintaining a sleek, modern appeal.

The branding solution focused on a minimal yet bold aesthetic, with a distinctive logo, refined typography, and an earthy color palette. Marketing assets, including packaging and digital visuals, reinforced EchoWear’s mission of sustainability and innovation. The result is a brand that stands out in the competitive fashion-tech market while building trust with its audience.

Overview

Categories

E-commerce

Branding

Date

Nov 5, 2024

Client

Echo Apparel

Research Question

How might we speculate through design about the relationship between
AI, art, and creatives in society in the present and future?

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Want to see more? Let's Chat!

© JULIAN FRIEDRICH 2025

Want to see more? Let's Chat!

© JULIAN FRIEDRICH 2025

Want to see more? Let's Chat!

© JULIAN FRIEDRICH 2025